URBANRISE CODENAME 10X IN 10Y, Balanagar, Hyderabad

URBANRISE CODENAME 10X IN 10Y

322 Villa Plots Across 34 Acres on the Hyderabad-Bengaluru Highway at Shadnagar

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322
Units
34.00
Acres
The Address & The Vision

An Address Worth Owning

Urbanrise Codename 10X in 10Y is a plotted community developed by Urbanrise, the Hyderabad-facing residential brand of the Bengaluru-headquartered Alliance Group. Spread across 34 acres in Shadnagar (Balanagar), the project offers 322 luxury plots ranging from 350 to 400 sq. yds., laid out on the Hyderabad-Bengaluru growth corridor.

The community is built around the idea of owning land first and building later, on one's own timeline. The gated layout sits adjacent to the proposed Regional Ring Road, under HMDA limits, with MUDA and DTCP approvals in place. For residents planning an independent home, that combination of open land, regulatory clarity, and highway access is the starting point.

Landscaping across the community leans on native, low-maintenance plantings rather than manicured lawns alone. The shared grounds are designed around a Miyawaki forest, coconut grove, mango orchard, aroma garden, and a Zen garden with a yoga lawn, alongside sports courts and children's play areas. In all, more than 3.5 acres are set aside for the clubhouse and amenities.

Shadnagar's case for investment rests on measurable change rather than promise alone. Upcoming developments in the area include the Regional Ring Road, an expansion of the existing zoo to 200 acres, and a Microsoft data center in Ellicatta. Easy access to the Outer Ring Road also enhances commuting options for workers travelling to logistics corridors and industrial belts along the highway. That is the backdrop against which this 34-acre layout has been positioned.

For those evaluating a plot on the Hyderabad-Bengaluru corridor, Urbanrise Codename 10X in 10Y is worth a site visit to walk the layout and see the amenity zones firsthand.

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Gallery

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Configurations & Pricing

Choose Your Space

ConfigurationSizeStarting Price
Villa Plot
HMDA and DTCP approved open plots for independent villa construction
3150–3600 sq.ft.On request
Lifestyle

World-Class Amenities

Recreation at URBANRISE CODENAME 10X IN 10Y, Balanagar, Hyderabad
Recreation
  • Clubhouse
  • Amphitheater
  • People's plaza
  • Gazebo
  • Skating rink
  • Picnic decks
  • Machan
Active at URBANRISE CODENAME 10X IN 10Y, Balanagar, Hyderabad
Active
  • Outdoor gym
  • Half basketball court
  • Cricket practice net
  • Sand volleyball court
  • Pickleball court
  • Hoops court
  • Multipurpose field
Community at URBANRISE CODENAME 10X IN 10Y, Balanagar, Hyderabad
Community
  • Children's play area
  • Toddler play area
  • Adventure play area
  • Sand pit play area
  • Senior citizen plaza
  • Sensory maze
Greens & Outdoors at URBANRISE CODENAME 10X IN 10Y, Balanagar, Hyderabad
Greens & Outdoors
  • Miyawaki forest
  • Coconut grove
  • Mango orchard with sunken seating
  • Aroma garden
  • Zen garden with yoga lawn
  • Stepped planter
  • Rain decks
  • Ripples garden with lawn
  • Infinity walk
Master & Floor Plans

Master & Floor Plans

Detailed master plan and unit-wise floor plans available on request.

Master plan preview
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Location / Address

A Defining Address

Shadnagar, Hyderabad, Telangana · Balanagar · Hyderabad

Shadnagar sits on the Hyderabad-Bengaluru Highway, a corridor that has grown around pharmaceutical and biotech manufacturing over the past two decades. Shadnagar is rich in Pharma industries and Biotech companies like Aurobindo Pharma and MSN Laboratories which will ensure a high employment rate as it is an industrial area. With the upcoming metro connectivity, Shadnagar will see a massive infrastructural growth as more people move towards the areas of Shadnagar on the Hyderabad-Bangalore Highway NH 44. The Regional Ring Road, once operational, is set to add another layer of connectivity to this stretch.

Within Shadnagar, the address at Balanagar keeps daily needs close by. Schools like Genius Grammar High School, Heritage Valley The Indian School, and Krishnaveni Talent School in Bhagyanagar Colony are nearby. Sims Hospital, JIMS Hospital, Nakshatra Hospital, and Sunshine Multi Speciality Hospital are within arm's reach. The plot is also close to the Amazon Fulfilment Centre and Symbiosis university, with the Regional Ring Road roughly 5 kilometres away.

Location map
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Connectivity

Location Advantages

Thoroughfares

  • Hyderabad-Bengaluru Highway (NH-44) — Adjacent / 1 min
  • Outer Ring Road (ORR) — ~20 km / 25 mins
  • Proposed Regional Ring Road (RRR) — 5 km / 10 mins

Corporate

  • Amazon Fulfilment Centre, Shadnagar — 5 km / 10 mins
  • Aurobindo Pharma & MSN Laboratories industrial belt — 3 km / 7 mins
  • Microsoft Data Center, Ellicatta — 15 km / 20 mins

Hospitality

  • Marasa Sarovar Premiere, Shamshabad — 35 km / 38 mins
  • Fortune Select GHICL, Shamshabad — 35 km / 38 mins
  • Rajiv Gandhi International Airport, Shamshabad — 38 km / 35 mins

Education

  • Genius Grammar High School, Shadnagar — 2 km / 5 mins
  • Heritage Valley The Indian School, Shadnagar — 3 km / 6 mins
  • Vignan Junior College, Shadnagar — 3 km / 6 mins
  • Symbiosis Law School, Hyderabad — 25 km / 30 mins

Healthcare

  • Sims Hospital, Shadnagar — 2 km / 5 mins
  • JIMS Hospital, Shadnagar — 3 km / 6 mins
  • Nakshatra Hospital, Shadnagar — 2 km / 5 mins
  • Sunshine Multi Speciality Hospital, Shadnagar — 3 km / 7 mins

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Beyond the Project

Infrastructure & Growth

Regional Ring Road

The proposed Regional Ring Road passes close to Shadnagar, with the project roughly 5 km from the alignment, positioning the layout for improved cross-city connectivity as the corridor develops.

Microsoft Data Center, Ellicatta

A Microsoft data center planned at Ellicatta, near Shadnagar, is among the upcoming developments expected to draw ancillary employment and infrastructure investment into the corridor.

Pharma and biotech industrial belt

Shadnagar already hosts established manufacturers including Aurobindo Pharma and MSN Laboratories, anchoring an industrial base that supports steady local employment and demand.

Zoo expansion to 200 acres

An expansion of the existing zoological park to 200 acres is planned in the vicinity, adding to the recreational and tourism-linked development around Shadnagar.

Metro rail connectivity along NH-44

Upcoming metro connectivity planned along the Hyderabad-Bengaluru Highway corridor is expected to bring Shadnagar closer to the city's transit network in the coming years.

Build Quality

Specifications

Structure

  • HMDA and DTCP approved plotted layout with graded internal roads

Boundary & Fencing

  • Compound wall around the gated layout

Roads & Infrastructure

  • Wide internal roads with stormwater drainage and underground utility ducting

Landscaping

  • Themed gardens, orchards, and Miyawaki forest zones across common areas

Utilities

  • Underground electrical and water supply lines to individual plots

Security

  • Gated entry with perimeter security for the community
Why Invest

Compelling Reasons

1

On the Hyderabad-Bengaluru Highway

The layout sits within a minute of NH-44, the Hyderabad-Bengaluru Highway, giving residents direct highway access for commutes and travel between the two cities without navigating interior roads.

2

322 plots across 34 acres

A low-density layout of 322 plots spread over 34 acres in Shadnagar leaves room for wide internal roads, shared green spaces, and lower plot density than compact urban layouts typically allow.

3

Adjacent to the proposed Regional Ring Road

The project's location places it close to the proposed Regional Ring Road alignment, a corridor expected to improve connectivity across Hyderabad's outer growth belt in the coming years.

4

HMDA, MUDA and DTCP approved layout

The plotted community follows HMDA limits with MUDA and DTCP approvals, giving buyers regulatory clarity on the layout before they begin construction on their own plot.

5

3.5-plus acres of shared amenities

Beyond the individual plots, the community sets aside over 3.5 acres for a clubhouse, sports courts, themed gardens, and orchards, shared across all 322 plot owners.

6

Backed by Alliance Group's development scale

Urbanrise operates as the residential brand of the Bengaluru-headquartered Alliance Group, which has delivered more than 15,000 homes and carries a real estate portfolio worth roughly Rs. 51,000 crore across South India.

About the Developer

Urbanrise Developers

Urbanrise was founded in 2017 as a residential brand under the Bengaluru-headquartered Alliance Group, an established South Indian developer with decades of construction experience. From its registered office in Kotturpuram, Chennai and corporate base at HSR Layout, Bengaluru, the company operates across the southern golden triangle of Chennai, Hyderabad and Bengaluru. The leadership includes Sai Manoj Namburu as Chairman and Managing Director, Suneel Bommireddy as Vice Chairman, Pothireddy Chandrasekhar Reddy as Joint Managing Director, and former Syndicate Bank Chairman Kamallakar Shet on the board. Urbanrise has delivered more than 15,000 homes and carries a portfolio worth roughly Rs. 51,000 crores.

The company's signature approach is its 100-Year Commitment, anchored by a sustainability platform called Environmental Intelligence. The framework integrates water-surplus community design, on-site clean power generation, and LEED-aligned building specifications across every new launch. Projects are classified under tiers such as EI Neo and EI Nova, allowing buyers to choose homes calibrated to specific levels of energy, water and material performance. The intent is straightforward: reduce monthly running costs for residents while addressing the construction sector's share of carbon emissions. Backing comes from institutional capital including Kotak Realty Fund, the Abu Dhabi Investment Authority and IndoStar Capital Finance.

The active portfolio spans premium apartments, villas, villa plots and integrated townships totalling around 72 million square feet under development and planning. Flagship addresses include The World of Joy on OMR Chennai and at Miyapur Hyderabad, the latter featuring a 45,000 sq ft Cosmo Clubhouse; Urbanrise Opulence, a 382-residence low-density community across 3.4 acres; Revolution One; Jubilee Residences; and Paradise on Earth, a 4 BHK villa development off Kanakapura Main Road in South Bengaluru. Land additions include a 96.5-acre tract acquired from Reliance Capital and a 9.24-acre Chennai parcel from Mahindra Lifespaces.

Urbanrise's ownership philosophy centres on scale, transparency and on-time handover. The Alliance Group platform underpinning the brand has built over 72 million sq ft of residential space, and Urbanrise applies that operational depth to large-format communities where shared cost savings are passed to buyers. In 2022 the company set a public benchmark by handing over 150 homes in a single day at Jasmine Springs on OMR. Long-term, the group has stated a goal of reaching $10 billion in annual revenue by 2035 while developing 50,000 affordable and mid-premium homes across the South Indian metros it serves.

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Frequently Asked Questions

What is Urbanrise Codename 10X in 10Y?+
Urbanrise Codename 10X in 10Y is a plotted development by Urbanrise spread across 34 acres in Shadnagar, Hyderabad, offering 322 plots for independent villa construction.
Where exactly is Urbanrise Codename 10X in 10Y located?+
The project is located in Shadnagar (Balanagar), Hyderabad, positioned just off the Hyderabad-Bengaluru Highway (NH-44) and close to the proposed Regional Ring Road.
What plot sizes does Urbanrise Codename 10X in 10Y offer?+
Plots at Urbanrise Codename 10X in 10Y range from 350 to 400 square yards, spread across the 34-acre layout of 322 plots.
Is Urbanrise Codename 10X in 10Y an approved layout?+
The Shadnagar layout for Urbanrise Codename 10X in 10Y is planned under HMDA and DTCP approval norms governing plotted developments in the corridor.
What amenities are available at Urbanrise Codename 10X in 10Y?+
The community sets aside over 3.5 acres for shared amenities, including a clubhouse, sports courts, themed gardens, orchards, and children's play zones within the gated layout.
How far is Urbanrise Codename 10X in 10Y in Shadnagar from Hyderabad's airport?+
Shadnagar is approximately 38 km from Rajiv Gandhi International Airport in Shamshabad, roughly a 35-minute drive along the Hyderabad-Bengaluru Highway.

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